The string that binds us
Our biscuit packets have always been tied by hand, one by one.
![The string that binds us](/admin/data/upload/blog/big-20220215103158-1908-legato_1.jpg)
The string that is used to tie them is and will always be, along with the colour blue, the distinctive element of our bags.
![The string that binds us](/admin/data/upload/blog/big-20220215104851-9854-_M2_6804.jpg)
In 1900, baskets, crates and sacks made of cloth or jute were used to transport food. The basic necessities were sold to the general public in various shops: the baker’s, the chemist’s, the greengrocer's; later grocery stores appeared, where instead you could find a bit of everything: from coffee, cereals, legumes, wine, various 'jars', but also cured meats, cheeses and even chocolates, licorice and candies. In those small shops, all the goods were sold strictly in bulk: a piece of paper was placed on the scales, sugar, flour, spices, etc. were added to the scales with a small shovel and then a small package was made with the same paper and tied with string.
The same thing happened with our products in the historic Mattei bakery in via Ricasoli; pasta, bread, sweets and biscuits were sold by weight, wrapped by folding the edges of a sheet of blue paper and closed making a small package, which was then tied with a piece of string. Only at the end of the 1930s did the flat-bottomed bags of double-colored powder blue paper make their a
![Flat bottom bags<br>](/admin/data/upload/blog/big-20220215103359-3751-_M2_6799.jpg)
Whereas for the first square bottom bags, those which are still used today, we still had to wait until the early 1960s for them.
![Square bottom bags](/admin/data/upload/blog/big-20220215103538-6161-_M2_6798.jpg)
The string that was used at the time was waxed rope twine. The bags were and still are closed with a first tie and a subsequent particular knot, a sort of noose, which enables you to carry the 'package' hanging from a finger. There were no "shoppers"! Only paper shopping bags, much less plastic! So customers came out of our shop with their 'package' of blue paper hanging from a finger with a string.
![<br>](/admin/data/upload/blog/big-20220215104519-7816-Sacchetto-appeso-a-un-filo-IMG_4737.jpg)
NEW: Today, with the introduction of our new flavours, different color strings have been introduced: red for chocolate, green for pistachio, beige for hazelnut.
📷 cover of Alessandro Moggi